By Brandon Cone BDN Staff Writer bcone@bransondailynews.com Texans are going to start getting a closer look at Branson this summer.
Lynn Berry, public relations director for the Branson Lakes Area/Chamber of Commerce and Convention and Visitors Bureau, announced at the chamber's board of directors meeting Wednesday that beginning at the end of May, Branson will be featured in a weekly segment on "Good Morning Texas," a program which airs on WFAA, a Dallas-based ABC affiliate.
The segments will be titled "Surprising Things About Branson" and will be three to five minutes long.
Officials said it will focus on a different aspect of Branson each week.
"This is a huge opportunity," Berry said. "In our marketing efforts, we have been pushing Dallas, so we hope these segments will bring even more people to Branson."
Among the subjects of the segments will be music, fishing, golf, attractions, Silver Dollar City and the ultimate girls weekend.
"The attractions spot will run through a whole gamut of things," Berry said. "The fishing and golf spot will air sometime around Father's Day, and the ultimate girls weekend will focus on shopping and entertainment."
Berry said a representative of the area will be interviewed on "Good Morning Texas" during each weekly spot.
She said "Surprising Things About Branson" came about through ties with the Dallas-based Camelot Communications, a group which the CVB purchases advertising on WFAA through.
"They were asking about summer promotions, and Branson came up," Berry said. "It all went from there."
"Surprising Things About Branson" will air on WFAA each Thursday through June.
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